Essential Opportunities for the Perfect CMS Management

It should be noted that there is no obvious connection between the quality and popularity of CMS. The choice of the site management system is influenced by brand recognition, financial capabilities of customers, professional level of site developers, various psychological and technical aspects, the scope of the portal. Of course, the "freebie" contributed to the promotion of free content management systems - 87% accounted for them, and 13% - for paid circulation.


Worth Mentioning

Also worth mentioning is that there are no universal CMS, whether it's free, paid platforms or studio development, created "turnkey" for a specific portal. The latter are ideally suited to the specifics of the site and its administrators, but in the case of transferring the resource to another platform, it becomes necessary to fully reprogram the portal. When it comes to the best Website development services Australia then you will have to keep this in mind.

Another point is the speed, performance and stability of the CMS: usually more stable and productive, which means that "heavy" platforms, for example, "1C-Bitrix", all other things being equal, are sometimes guilty of a lack of download speed of the main page.But in actual fact it turns out that the problem of speed in this case is the choice of slow hosting, in the illiterate optimization of the site, in the absence of the accelerator modules of the system engines, etc. It's not unreasonable to note, for many corporate customers it is important that CMS easily integrate into the corporate network and other platforms - this applies mostly to large projects, but not necessarily. So, the notorious "1C-Bitrix" can be integrated "on the fly" not only into internal network communications, but also for specific tasks, for example - for accounting, management and warehouse accounting - into the "1C-Enterprise" system. In order to do business sometimes it plays a decisive role.

Important!

Paid CMS, in contrast to free CMS, raises the ranking of your site in the search engines.

Create a Semantic Core

The semantic core is a set of interrelated, most relevant (adequate) queries typed by users in the search engines and relevant topics and the essence of the project (site). In other words, this is the heart of any web resource.

In short, the creation of a "semantic core" includes the actions:

  • Transliteration and synonymization of keywords, leading to their erroneous writing.
  • Building the semantic hierarchy: detailing the broader meaning of the key values, indicating their components, and vice versa, expanding key values ​​in the direction, for example, from "what CMS to choose" to "how to create a site".
  • Analyze the expansion of one session of the user's associated requests, suppose from "buy furniture" through the "kitchen set" to "credit".
  • Use of special software tools such as Inserp, SemRush and many others.
  • Cleansing the semantic kernel from "spam": unnecessary, interfering, blurring the essence of keywords based on the ranking of high-frequency and low-frequency queries.
  • Synthesis of a new, optimized semantic kernel after previous actions.

In general, for optimal perception, a light background, tri-color, pure filling, minimalism, a sans-serif font is preferable - if it's not about promotional websites and business cards, but about serious corporate or information resources with frequent attendance. This type of design does not weigh a lot, which means it quickly loads and adapts easily to the mobile version.

Pasting and filling the site


When the site design is finally approved, and you have a set of beautiful pictures, you need to translate them into html-codes. This is done by specialists-layout specialists. It is best for the designer and layout designer to work in close contact, as the designer's imagination does not always match the actual requirements of site layout.

It is also very important to understand that everyone, even the smallest text on your web resource is an image of the company. Of course, in the conditions of continuously growing competition for the user's attention, the texts for the site should be created by professionals who will take into account the subsequent need for promotion in the search engines, and the image component, and informative.

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