Ecommerce Web Development Solutions In the New Age of 2021

The creation of a successful ecommerce site increasingly requires the convergence of graphic activities (to please the site), communicative (to convey the fundamental concepts), technological (to make it fast) and usability (to make it navigate correctly by users) .


To better understand how our work as a web agency specializing in the creation of successful e-commerce on Magento platform is a search for the best balance between technique, graphics and layout (not to mention the positioning on search engines ) we report a useful list of fourteen tips to implement to get the most out of your ecommerce site. For the Ecommerce Web Development Australia & New Zealand you can now find the perfect deals.

Try implementing these tips to establish a solid foundation on which to build your online business. Then of course you will have to keep the level in the future!

Keep the ecommerce site fast

Speed ​​is one of the critical points of creating ecommerce sites. A slow store will keep both potential customers and existing customers away and will cause the conversion rate to stagnate at ridiculous levels.

Invest in a good graphic template

Colors and photos must be well balanced, clear and incisive. The use of poor quality graphics and content makes users not aware of returning to the site. In addition, graphic solutions with sharp and well-defined contrasts are to be preferred, graining and spixellature are to be avoided.

Look how beautiful this template is: white background, well-arranged, clear and well-defined images. Encourage browsing!

Use quality images

Whether you are selling a fashion product or industrial equipment, remember that images make the difference. The visual impact plays a very important role in the conversion rate of an ecommerce site because:

  • it conveys the ideal of customer care of the seller
  • it perfectly renders the facets and details of the product, it does not leave the user in doubt (but the edges are rounded or sharp? what shade of blue is this bag exactly?)
  • subconsciously acts on the user's emotional sphere and conveys positive feelings

It is absolutely preferable to show high quality images to influence the potential customer's purchase decision and improve the overall quality of your ecommerce site.

There is more.

Having a quality image is not enough to double your sales. The ideal situation envisages two other conditions:

  • use image galleries in the product sheets
  • contextualize the products. This concept is widely used in telesales. It is one thing to see the image of a beautiful sofa, another is to see the same sofa with a seated person. In the second hypothesis, the user can first of all become aware of the dimensions of the product on a human scale and then identify with the person who appears in the photo and see himself in his place.  

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